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Four ways to bring web traffic to your site

I had an email question in asking me that if someone put a gun to my head and I had to reveal the three marketing tactics I would use to bring traffic to my site (excluding Pay Per Click), what would I say.

First of all, come on, gun to my head…I’d be shaking to much to speak!

Anyway, poor analogies aside, this is what I would do.

1) Write, create or have written for me articles on the topic and submit them to the article directories.

Yes, I know I sound like a broken drum, but the reason I say it is because they still work and work well.

Each article would focus on ONE keyword/key phrase of my market and at the end I’d have a strong call to action to get them to my site to join my email list using a free ‘something’ offer.

If I had a small budget I would sign up to www.submityourarticleforyou.com and use them to submit the articles. If I had no budget, then I would submit manually to eazinearticles.com and goarticles.com for starters.

I would aim to submit AT LEAST one or two articles a week.

2) Set up a WordPress blog and post information AT LEAST three to five times a week.

The posts don’t have to be lengthy, around 300 to 700 words BUT again tightly focused on one keyword or phrase per post.

The blog would have a strong call to action to join my email list and its primary objective would be to get people onto the list for follow up marketing.

I would certainly look to re-purpose some of my articles for the blog and vice verse with the blog posts expanded into articles.

3) Create and Share Videos

This is a tactic I would certainly focus on. I have a video camera so shooting simple videos about a topic and uploading it to YouTube would be simple and fun to do.

If I didn’t have a video camera then a WebCam would do. AND, if I didn’t have a webcam then I would create screen capture videos using something like jing.com or a free trial version of CamStudio.

Screen Capture videos are where you capture what is being shown on your computer screen and any audio using a microphone connected to your computer.

So you can create a simple presentation about a topic within your market, narrate and record it. This can also be uploaded to YouTube.

With ANY video I would put my web address on the screen and a strong call to action to come and visit it.

** How Use Video **

Listen, video is great fun to use, produces terrific results and brings in a ton of qualified traffic to your websites…BUT…

It can be frustrating to learn.

To cut down this learning curve, and to get you using video as fast as possible, we are holding an Online Video Marketing Workshop in a few weeks time.

Now, this is a hands on, show all day so the numbers will be VERY limited as we work one-on-one with each person there.

I’ll be emailing about this day later this week…however, we have an early registration list which currently has around 100 people on it.

**IF** you want to be placed on the list to be notified first when we open the doors then simply email Karen karen@internetmarketingreview.com and she will ensure you’re placed on the separate list.

Neil T has been working furiously over the last few months to pull this together and I know I’m biased, but it is going to be a fantastic workshop for those who attend.

So, email Karen, karen@internetmarketingreview.com and look out for an email later this week.

Bonus Tactic

If we’re looking at ways to bring traffic to my site without using PPC then I would also use affiliate marketing. I would contact related sites in my market to see if there is a way of us working together.

In ‘working together’ I mean can they promote my site!

However, I would step up and do FAR MORE than what most people do and actually get on the phone to call potential partners where possible.

Yes, calling takes work, it means getting out of your comfort zone BUT very few people will do this and by doing so you stand out from the crowd.

There you have it.

Four ways to bring traffic to your site, the next step is down to you.

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