Do you understand planning?

Tuesday, November 25th, 2008 Neil Stafford

Some people do amaze me.

Yesterday I sent out an email about planning for next year and although most people seemed to understand where I was coming from I did receive some interesting comments back.

One that made me smile was…

“Neil, how can I plan for next year when I haven’t got my business running yet?”

Hmm, me thinks this gentleman should stick to a job and abandon all dreams of his own business.

I’m sorry if this sounds harsh, BUT, you don’t start planning when you have your business up and running, it is a constant process whether starting off or have many years in business under your belt.

Neil and I talk about the work we do in our business and ALWAYS talk about the work you need to put in to be successful.

If you believe that you can have your own online business without work then you really are wasting your time being on blog.

Still here?

Great….and I mean that.

If you’re not offended by the word work then you’re the type of person Neil and I enjoy interacting with.

No matter what others tell you or what you read in the ‘hypey’ sales letters you do have to put the effort in to reap the rewards.

And yes, with your own information Marketing Business you can choose to work when you want, where you want BUT like all businesses to have success that work has to be put in first.

Our success speaks for itself, we demonstrate it by showing you our niche markets…the people we help via the Internet Marketing Review show it by being featured in the Newsletter or speaking at out UK Gold Event.

We’ve been in business for nearly ten years now and will be here in another ten years.

if you’ve not had the success you wanted this year then STOP, and take a look at what you have done this year to work towards it.

Was it consistent, focused or did you jump from idea to idea?

Think about it.

One thing you don’t see Neil and I doing is promoting every new product that comes along claiming it to be the next best thing.

Yes, we do endorse products, and these are ones we have and own ourselves. Ask us a question about it and you’ll receive honest feedback.

In 2009 you’ll see us introduce new products that can help you grow your business, it’s up to you to decide if they’re right for you at that time.

Make an informed decision, and take responsibility for your actions.

When a new product comes out Neil and I ask ourselves two questions:

1) Where in our business can we use this now?

2) Can we see a return within 30 days?

If we can’t answer yes then it doesn’t get bought…and you know what….

We haven’t bought everything that comes out yet our business didn’t fold, the sky didn’t  fall in and the world kept turning. :-)

Going forward, if you want frank and straight forward help, support and advice on how to grow a LONG TERM and very profitable Information Marketing Business online then this is the place to be. If you have a short term view and are out looking for the next best thing then maybe we’re not for you.

What to do next.

If you haven’t done so already then I suggest you get a good old pen and writing pad, take some time out, find some where quiet away from the computer and write down what you want your business and life to look like on 2009.

It may be a on old cliche BUT the saying - “fail to plan, then plan to fail” has a lot of truth in it.

I hope this email update has made you think, maybe provoked a reaction, maybe even driven you to unsubscribe?

Whatever it’s done I hope it’s moved you to action in the right direction.

Don’t forget to join me and IMR Gold Member AnnA Rushton for a fr-ee teleconference call on the BIG advantages of publishing a book in your own market EVEN if the thought terrifies you! :-)

Visit this link for more information

http://www.catalystonline.co.uk/AnnARushtonTeleclass.html
 I’m off to watch Tony Hadley in concert in Birmingham tonight…yes I was a Spandau Ballet fan in the 1980’s…I don’t mind admitting it :-)

And after last night’s footie result I’m only just talking to Karen again! :-)

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